Head of LG Electronics Global Marketing Center, Kim Jin-hong joins us in this special episode.

Jin-hong shares how businesses have an opportunity to create real change in times of disruption.
The key to effecting that change for LG Electronics is by placing its customers’ needs at the forefront, underpinned by its ‘Life’s Good’ brand slogan that represents its core brand values.
Sharing examples of how they are upholding safety across new ways of stakeholder engagement, technology, and development of new products, Jin-hong shares that LG Electronics is ultimately driven to enhance their consumers wellbeing by making their home experience more enjoyable and convenient, especially during this time.