CNBC Meets: Defining Values

In partnership with:

UOB Private Bank wanted to reinforce their commitment as a valuable partner that investors can trust. We developed a multi-platform series , CNBC Meets: Defining Values, that gave exclusive access to some of the world’s most influential names, championing how their core values shaped their success.

+44%

uplift in UOB brand attributes.

+30%

more likely to consider UOB private banking in the future.