CMO Now: Ana Laura Sivieri, Braskem
Ana Laura Sivieri, Corporate Marketing & Communications Director of Braskem, joins us in this episode. Braskem is a Brazilian petrochemical company headquartered in São Paulo. It is the largest producer [...]
CMO Now: Michael Collins, CFA Institute
In this interview, Michael shares how at the pandemic's start, CFA Institute pivoted from brand building to driving candidate registrations through demand generation and performance marketing. Maintaining spend during a [...]
CMO Now: Sustainability Special – Ana Laura Sivieri, Braskem
Ana Laura Sivieri, Corporate Marketing & Communications Director of Braskem, joins us in the latest episode of our CMO Now Sustainability Special. Braskem is a Brazilian petrochemical company headquartered in [...]
CMO Now: HE Ali Hassan Al Shaiba, Department of Culture & Tourism – Abu Dhabi
Overseeing the promotional efforts for Abu Dhabi, HE Ali Hassan Al Shaiba, Executive Director of Tourism & Marketing, Department of Culture & Tourism - Abu Dhabi, shares how they’ve taken [...]
CMO Now: Sustainability Special – Chris Leong, Schneider Electric
Chris Leong of Schneider Electric joins us in the latest episode of our CMO Now Sustainability Special. Schneider Electric was voted as the most sustainable company in the world this [...]
CMO Now: Chris Leong, Schneider Electric
Chris Leong of Schneider Electric joins us in this unmissable four-part episode. Schneider Electric is a multinational provider of energy and automation digital solutions for efficiency and sustainability. Across the [...]
CNBC at The Arabian Travel Market: Saudi Arabia Tourism Summit 2021
Arabian Travel Market is the leading global travel industry event in the Middle East. Held at the Dubai World Trade Centre, CNBC's Hadley Gamble hosted two panels at the Saudi [...]
CMO Now: Anna Griffin, Smartsheet
Smartsheet CMO, Anna Griffin, joins us in this special 2-part episode. Smartsheet provides businesses with collaboration software & solutions to create team efficiency, effectiveness, and scale. More than a platform [...]
Andrew Demaria joins Catalyst as Vice President and Executive Creative Director
Today I’m announcing a pivotal new addition to the international Catalyst group. As we look forward, we continue to strive for ever more delighted partners; enhancing the tools and resources [...]
CMO Now: Sisa Ntshona, South African Tourism
South African Tourism's CEO, Sisa Ntshona, joins us in this episode. Leading through the crisis, Sisa shares how South African Tourism have maintained loyalty, trust and confidence within important markets [...]
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