CNBC International Bolsters Catalyst Team With New Hires in Singapore and London Offices

Today, we announced a series of new hires to our full-service, in-house commercial agency, CNBC Catalyst. In Singapore, Emma Sirca will join the team as Vice President Advertising Sales and [...]

April 26th, 2017|News|

Procter and Gamble’s latest push for equal pay is an ad to a feminist soundtrack

By Lucy Handley Procter & Gamble, one of the world's highest-spending advertisers, has released an ad ahead of International Women's Day on March 8, in its latest gender equality initiative. [...]

March 6th, 2017|News|

Press Release: CNBC hosts debate on the future of energy at the World Economic Forum 2017

CNBC hosts debate on the future of energy at the World Economic Forum 2017 Davos, Switzerland. Thursday, January 19th. CNBC, the world's leading business and financial news network, held an [...]

January 19th, 2017|News, Programming|

Taiwan Tourism Bureau and CNBC Catalyst talks to Bleisure Travelers

When you’re traveling for business it’s often tough to find time to get away to see some of the city you’re visiting. To help the large number of business travelers [...]

January 12th, 2017|ad spending, Branding, Case Studies, News|

Marketing|Media|Money: The transformation of Pearson

Lucy Handley | Carolin Roth When Samuel Pearson founded a small building company in the north of England back in 1844 he would have had no idea that his eponymous [...]

December 16th, 2016|Marketing.Media.Money, News|

CNBC Catalyst partners with ANA for the 3-3-3 Networking Challenge

We're proud to announce a brand new partnership with Japanese airline ANA that will see the launch of an innovative native campaign across CNBC’s digital platforms. ANA wanted to broaden [...]

December 14th, 2016|News|

Alibaba.com and CNBC join forces to launch new series, Pop Up Start Up

CNBC, the world's leading business and financial news network, today announced it has teamed up with an expert in small and medium business e-commerce, Alibaba.com and award winning London video [...]

December 1st, 2016|News, Programming|

No logo: Why un-branded luxury goods are on the rise

Justina Crabtree A scroll through Instagram can become a costly experience for Aadil Seedat, a search market executive, as his shopping list of luxury goods grows. But it's not the [...]

November 29th, 2016|Branding, News|

Marketing|Media|Money: How Lego built itself back together again

Alexandra Gibbs | Carolin Roth The Lego brick that children know and love started taking shape shortly after World War II, yet the brick may not have been as powerful [...]

November 11th, 2016|Marketing.Media.Money, News|

Native Advertising Award Wins for CNBC Catalyst

  CNBC Catalyst’s native advertising campaign for Dassault Systèmes has been recognised by the 2016 W3 Awards, with three trophies for digital excellence. Produced by Catalyst’s in-house Content Studio, the [...]

November 2nd, 2016|News|